Alexa Hozouri

Up until junior year, Alexa Hozouri (12) was planning to go to medical school. She planned to follow in her two older brothers’ footsteps, with her soccer skills being her “ticket to college.” But, after realizing that her true passion was fashion design and management, Hozouri dropped everything to pursue her dream.

“I’ve never been so definitive about something I wanted,” Hozouri said. “It wasn’t too scary [to quit soccer], because some things have to expire for new things to open up.”

At first, Hozouri’s family was not too happy with her decisions, but eventually warmed up to the idea of her attending a design college, and now “have never been more ecstatic.” 

“For the longest time, my parents thought [wanting to be a fashion designer] was just one of those phases that never shook.,” Hozouri said. “No parent wants to see their child fail or struggle, and I get that. But, when I dropped everything to pursue [fashion design], [my family] figured out that this wasn’t a charade.” 

Hozouri proved her dedication by attending design classes at Pratt Institute in New York and business classes at MiraCosta College during the summer between her junior and senior year.
“I had some really good professors that pushed me really hard,” Hozouri said. “Fashion is a field that is really uncommon and in a hard industry, but it’s one of those things that if you want it, you can’t just shut it off.”

In addition to attending classes, Hozouri learned more about the business side of the fashion industry through the London-based website The Business of Fashion. 

“[The Business of Fashion] was a huge push for me to get the economics portion of the fashion industry,” Hozouri said. “They had one article where they were interviewing some of the top design schools, and they asked what the one thing that their graduates lacked. Most of schools said that they had these ideas but didn’t know how to sell themselves in the industry, and that struck home for me.”

Not only is Hozouri interested in the business aspect of fashion, but in designing her own pieces.
“I’ve been non stop sketching,” Hozouri said. “When I have an idea, I’ll put it down on a piece of paper. Construction has been difficult for me but hopefully I’ll get it down pat in college.”

Hozouri will be attending Parsons School of Design in New York next year with a major in strategic design and management and a minor in fashion design. 

“There’s just something about New York that you can’t find anywhere else; I love that kind of atmosphere that kind of energy,” Hozouri said. “It’s so easy to click with [another designer] and be able to draw inspiration from anything and everything with people who are also focused on and interested in the fashion industry.”

Hozouri’s style of design, which has been described by her professors at Pratt as “lascivious and lethal,” is vintage and dark, but with a timeless undertone. She draws inspiration mainly from photography, eighteenth century Gothic architecture and Kate and Laura Mulleavy, who founded Rodarte, a clothing and accessories line. 

“I just love the tenacity of the Rodarte sisters and their work,” Hozouri said. “Another huge role model is the new creative director for Gucci. The fashion industry is starting to flip a little, and people are demanding goods 10 times faster, but the new creative director has decided to go against the industry; he’s changing the entire look and the entire line, and it’s just the coolest thing.”

Hozouri will continue working on her designs in college, and plans to return to San Diego after graduating.

“Right now I see myself enjoying college, enjoying the city and then coming home and starting something,” Hozouri said